Zoe Bradley Design Blog

Zoe Bradley + Olivia Burton Collaborate On 1st Brand Campaign AW17 November 30, 2017 15:00

 
 

Celebrating Olympic Success with Team GB at British House Rio under Zoe Bradley Paper Chandelier August 22, 2016 17:34


The entrance to British House with Zoe Bradley's paper chandelier greeted Team GB & guest's.  
After Team GB's most successful Olympic Games to date, we reflect on the last incredible 16 days in Rio and like a ripple effect, the feel good factor its left in its wake, that will inspire a whole new generation of sporting talent. 
Team GB won medals in 19 events, more than they achieved in London four years ago. Since last weekend British athletes have appeared unstoppable in their quest to attain or in many cases retain Olympic medals. It has been an incredible sporting event to witness and we have been honoured to have had a piece of Zoe Bradley paper art hanging within the beautifully transformed space of British House.
A view from underneath the Zoe Bradley chandelier at British House
Olympic Canoe Slalom Gold medallist Joe Clarke.
The old colonial style architecture of the building set within Rio's Botanical Gardens in Parque Lage could not have been better placed. In the shadow of the iconic  and monumental Christ the Redeemer it has been Team GB's hospitality residence during the Games. We couldn't have possible predicted before these Games in Rio that so many British athletes would be collecting such an impressive medal haul and having their photo taken in front of our paper floral chandelier.
Olympic Gold medallist's Katie Archibald & Elinor Barker for Team Pursuit Cycling
It was the very impressive and decorative doomed entrance that the hundreds of paper floral garlands hung from a circular structure. Made up of three rings, that decreased in size, rather than the more symbolic interlocking five rings, the colourful iridescent paper was illuminated both day and night, welcoming Team GB athletes their families and guest's into a home from home environment where they could relax and share their success and most importantly switch off from the pressures of competing within the Olympic Park or other competing venues.
Olympic Medallist's David Florence & Richard Hounslow won Silver in the Men's double Canoe Slalom
A delighted Bryony Page jumps for joy after winning a Silver medal in Trampolining
Perhaps now the very late nights of the past fortnight have been put to rest and the many dark circles that hung less graciously than the Olympic flag from our eyes have started to lift, we can truly appreciate what coming second on the medal board, ahead of vast nations such as China and Russia means to our small but great nation. 
We hoped by adding the colour gold into the paper floral garlands that it would offer some incentive and inspiration to our athletes. Little did we know when it was hung in place 2 weeks ago, just how symbolic the gold would become and how dominant the colour would be for our most inspiringTeam GB yet.
Golden Olympians: Team GB success in the rowing both in the Men's Fours and the women's pairs. From Left to Right: Mohamed Sbihi, George Nash, Helen Glover, Heather Stanning, Alex Gregson, Constantine Louloudis
It seems the chandelier that everyone has had to pass under into British House reflected some of its glory and colour, namely gold onto Team GB, bringing them Olympic success.
Bring on the Great! Bring on Tokyo 2020!

Zoe Bradley Creates Huge Paper Chandelier for Team GB British House in Rio Brazil August 03, 2016 17:47

Some weeks ago, Zoe Bradley Design studio was asked to design and create a paper sculpture for Team GB's hospitality venue in Rio de Janerio for the Olympic Games. Known as British House, the venue is to provide a relaxed sanctuary for Team GB and their VIP guest's away from the sporting venue's.
The exterior of British House. Home to Team GB during the Rio Olympics in Parque Lage.
It's not the sort of commission you get everyday, while at least not for every four years. Bradley set to work on designing a show stopping large floral chandelier to celebrate Team GB's new home in Rio. It was certainly a challenge! The studio had to cut and curl hundreds of flowers with less than 4 weeks until the structure had to be shipped from London to Rio.

The entrance to British House in Parque Lage situated opposite the iconic Christ the Redeemer.
‘I wanted to create a piece that celebrated the rich tropical colours that are synonymous with Brazil, and capture the exotic nature of the host country’s flowers.’ comments Bradley.
The design studio was poised to create something quite special. It required Bradley's renowned paper sculpting skills to produce a floral chandelier on an Olympic scale.

Artistic rendering of how the paper floral chandler will appear.
‘I wanted the floral chandelier to engulf the space and draw you into the building, which can be viewed from many angles. I want the athletes and guests to be inspired and uplifted as they walk through the entrance.’ says Bradley
Hundreds of paper flower garlands waiting to be hand curled.
The result was a dense cascading paper floral chandelier that will take pride of place in the entrance to the impressive Parque Lage building. Inspired by Rio's native Bougainvillea plant, the design has been created from over 2500 hand curled flowers in fuchsia pink, burnt orange, deep violet, lilac, and, of course, gold to symbolise the ultimate achievement. Hundreds of florals cascade down from three separate circular rings inside one another. The piece measures 2.5 metres in diameter and 2.8 metres in hanging length.

The final Zoe Bradley Paper Chandelier ready to be raised up

Zoe Bradley's work is aimed at bringing awareness to cultural events, and she believes that art can enhance environments in which we work and live. Bradley recognises 'This is a great opportunity to take a contemporary art installation outside the usual gallery walls. Hanging the chandelier at the entrance to Team GB British House I hope, will provide a warm and uplifting welcome to the athletes and invited guest's over the coming weeks.'