Zoe Bradley celebrates Chelsea Flower show with a collaboration with Peninsula Hotels on display at Harrods London May 19, 2015 16:13

As the annual Chelsea Flower Show kicks off this week in London's SW3 we help celebrate this horticultural highlight in our participation with Harrods Pop-Up Flowers. The floral installations have been carried across the store and externally. Zoe Bradley has designed and hand cut the Sakura (Cherry Blossom in Japanese) flowers that feature in the Peninsula Hotel window. The famous Knightsbridge store has collaborated with some of the world's leading fragrance brands to showcase a series of pop up flower books, based on the wonderful sketchy illustrations of Jessica May Underwood.



Photo credit Paul Barry Design www.paulbarrydesign.com